Inside the California Paints 2026 Color of the Year Process | Podcast Feature
Curious how a Color of the Year is selected? California Paints takes you behind the scenes in a recent episode of PCI Magazine’s Coat It! podcast, offering insight into the research, trends, and expertise that shape our annual color forecast.
In this episode, we discuss the inspiration and decision-making process behind the 2026 Color of the Year, Cactus Valley 0752—a grounded, nature-inspired green that reflects today’s desire for balance, wellness, and connection to the outdoors.
From analyzing emerging color trends and cultural influences to evaluating real-world applications in residential and commercial spaces, the California Paints team shares how each Color of the Year is thoughtfully selected to resonate with homeowners, designers, and professionals alike.
Whether you’re a contractor, designer, or homeowner planning your next project, this episode offers valuable insight into how paint color trends evolve—and how to use them with confidence.
? Listen to the full episode here:
https://www.pcimag.com/media/podcasts/8457-coat-it/play/187-inside-california-paints-2026-color-of-the-year-process